EOC; Three Great Mission Statment

Our goal at Captain Deez Nuts is to deliver to our customers with the ultimate snacking experience that can be perfectly enjoyed in almost any occasion.  Whether its relaxing watching the game with friends, or a much needed break in the office, our premium ingredients and superior taste will make sure that you are satisfied with your purchase.  I guarantee you from start to finish, Deez Nuts will be on your mind the whole time!
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                                                       "Mission statements should be meaningful and specific yet motivating. They should emphasize the company’s strengths in the marketplace. Too often, mission statements are written for public relations purposes and lack specific, workable guidelines. Says marketing consultant Jack Welch"Pg. 41, Armstrong & Kotler (2011). Marketing: An Introduction, 10th Ed. Prentice Hall Publishing.

       Phileas Fogg's Husky Smoked Salmon Chip isn't just another snack: it's mission is to make people smile around the world  by selling the best quality snacks with passion, excellence, and innovation. "When you are looking for a pick-me-up snack, you will find your Super-Hero within, packed with Power in every bite." We use the number one fresh Idaho potatoes, pink salmon  and Himalayan pink salt (Himalayan Salt:Gluten-Free, Non-GMO, Kosher, Certified Organic). This chip is shaped like a Salmon and packaged in a resealable bag.
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           the first though of eating a salmon flavord chip is kinda sickning, butafter readin her mission staement i've become really curios  about trying it. who knows what it migh taste like but the writing isvery creative,short and to the point. capitalizing the nouns in the mission statement, brings out the product out more and I definatly
 will remember it.

                  "Companywide strategic planning guides marketing strategy and planning. Like marketing strategy, the company’s broad strategy must also be customer focused". Pg. 39, Armstrong & Kotler (2011). Marketing: An Introduction, 10th Ed. Prentice Hall Publishing.

                Sofrito's mission is to be world's premier product company focused on convenient chips. We seek to produce financial rewards to investors as we provide opportunities for growth. In everthing we do we will strive for success whether its a fundraiser to a new business idea in the works.
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              But mission statements should be market oriented and defined in terms of satisfying basic customer needs. Products and technologies eventually become outdated, but basic market needs may last forever.
      Few leaders actually get the point of forging a mission with real grit and meaning. [Mission statements] have largely devolved into fat-headed jargon. Almost no one can figure out what they mean. [So companies] sort of ignore them or gussy up a vague package deal along the lines of: “our mission is to be the best fill-in-the-blank company in our industry.” [Instead, Welch advises, CEOs should] make a choice about how your company will win. Don’t mince words! 
        

Marketing: An Introduction for Education Management Corporation page 40=41

http://jquik.blogspot.com/ I believe this mission statement is a good one because as you read it you can tell that the writer is targeting the adults that enjoy a snack while having an alcoholic beverage. It also mentions all flavors around the world so if a person is curious about different varieties from different parts of the world. Last is the part when the writer mentions about instant ice breakers. We all know everyone loves an ice breaker especially somewhere people like to socialize such as a bar with a snack, very good. http://marketingjess.blogspot.com/  this mission statement is strong in a few areas. First is the product quality and that alone is strong to get customers interested. Another part is “unpeeled potatoes,” when I hear this, it tells me either they take time to peel they’re own potatoes or they get them already peeled which would catch the eyes of many also. Overall could have had a little more to offer but good enough to sell. http://vegasvicphoto.blogspot.com/  the main reason I actually enjoy and like this mission statement is because it is catchy. When you have statement that can catch the eye of your audience with a few words or word you have something special. It also mentions that this is a snack that one can enjoy during a game on television while having alcohol. Last the part where it says it will be stuck on your mind the whole time, that is literally what it is all about.

         An organization exists to accomplish something, and this purpose should be clearly stated. Forging a sound mission begins with the following questions: What is our business? Who is the customer? What do consumers value? What should our business be? These simple-sounding questions are among the most difficult the company will ever have to answer. Successful companies continuously raise these questions and answer them carefully and completely.
       

Marketing: An Introduction for Education Management Corporation